politicnewsbusterinsiderpostreview: Search Engine Roundtable

Wednesday, 1 December 2021

Search Engine Roundtable

Google: URL Changes From A Year Ago Not The Reason For Your SEO Decline
Google Doesn't Index Parts Of A Page Separately Unless It's Embedded Content
New Google Merchant Center Competitive Visibility Report
Google: Links To Or From Small Or New Sites Is Fine
Google Ads Performance Planner Gains Ineligible Campaigns, Suggested Changes, Secondary Metrics & Time Ranges
Google Chanukah Donuts Easter Egg On Pagination Bar
Googlebot & Crawley Crochet Fan Art
Daily Search Forum Recap: November 30, 2021
New Google Merchant Center Badge Eligibility Report
Google: Only Pure Spam Or Adult Old Domains Can Be Problematic For SEO
Google Ads Upgraded Ad Extensions In Ad Console
Google: The November 2021 Core Update Done Rolling Out (Updated)
Is Google Rolling Out The Expandable Snippet Carousel?
Shuffleboard Table At Google's NYC Office

Google: URL Changes From A Year Ago Not The Reason For Your SEO Decline

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Google's John Mueller responded to an SEO asking if he should undo the URL site migration changes made a year ago to restore the traffic the blog had previously. In which John Mueller said that his guess is the "traffic change is unrelated" to the URL changes they made a year ago.

Google Doesn't Index Parts Of A Page Separately Unless It's Embedded Content

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Google's John Mueller said again that Google does not index parts of a page - like the header versus the footer versus the main area of the content. Google indexes it all and does not index a piece or part of it. But there is one exception, embedded content on the page, like images, JavaScript embeds and so on.

New Google Merchant Center Competitive Visibility Report

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Google Merchant Center seems to be rolling out a new report named the competitive visibility report. The competitive visibility report helps you understand your competitive landscape on product category level and take action to improve your visibility - based on displayed impressions from your Shopping ads and free listings.

Google: Links To Or From Small Or New Sites Is Fine

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Google's John Mueller gave his blessing to the links on or from new and small sites. John said that getting links from small or new sites is fine and doesn't cause SEO problems. He also said that linking outwards to small or new sites is also fine.

Google Ads Performance Planner Gains Ineligible Campaigns, Suggested Changes, Secondary Metrics & Time Ranges

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Google Ads has updated the performance planner to add some new features it says will help you better understand Performance Planner's bid and budget recommendations. These updates include the ability to add ineligible campaigns, a suggested changes row, secondary metrics and more time range controls.

Google Chanukah Donuts Easter Egg On Pagination Bar

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If you search for Hanukkah, Chanukah, Menorah and other related searches, you will not only see the annual Google Chanukah decorations but you may also see the pagination tool at the bottom of the search results turn into donuts.

Googlebot & Crawley Crochet Fan Art

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Daily Search Forum Recap: November 30, 2021

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Here is a recap of what happened in the search forums today...

New Google Merchant Center Badge Eligibility Report

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Google Merchant Center can now show you which products are automatically eligible for badges. Krik Williams shared a screenshoot showing off this new feature and Search Engine Land received confirmation from Google that this is indeed a new feature.

Google: Only Pure Spam Or Adult Old Domains Can Be Problematic For SEO

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Google's John Mueller said when it comes to repurposing old domains that may have not been used but were being redirected elsewhere, it is fine for the most part. The only cases where it can cause SEO or Google ranking issues is if that domain was redirected or used in pure spam cases or for adult sites.

Google Ads Upgraded Ad Extensions In Ad Console

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Brett Bodofsky, a Google Ads specialist, shared a screenshot on Twitter of a new report tab that shows "Extensions "upgraded)." Then within each extension, you have the word upgraded next to each one, such as sitelinks, callouts, and so on.

Google: The November 2021 Core Update Done Rolling Out (Updated)

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Google's Danny Sullivan said that the Google November 2021 core update is mostly done rolling out but not done yet. He said this yesterday at 12pm ET yesterday, November 29th. Then later today, November November 30th at 11:51am ET Google said the rollout is done.

Is Google Rolling Out The Expandable Snippet Carousel?

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Tons of people are seeing the expandable snippet carousel in Google's desktop search results. We first reported on this test back in August 2021 but now it seems like Google is rolling out this interface. I personally do not see it but tons are.

Shuffleboard Table At Google's NYC Office

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