Visualistan |
- Facebook Releases ‘Miniplayer’ for its App in Collaboration with Spotify
- iOS 14.5 is Preventing Apps from Tracking User Data
- How excited are Snapchat users about the return of the NFL? #infographic
- Pinterest saw staggering growth in its users and revenue during the Q1 of 2021
| Facebook Releases ‘Miniplayer’ for its App in Collaboration with Spotify Posted: 28 Apr 2021 04:15 PM PDT
 Facebook has partnered with Spotify and has released a miniplayer for its News Feed. As a result, users can play Spotify music and podcasts within Facebook's app. Users can share content from Spotify to Facebook and then play the music while scrolling through Facebook. The feature will initially be available in 27 markets, including the US, before rolling out globally. It is being launched for both iOS and Android. Videos shared on Facebook that have music playing in the background will also show the miniplayer when the video has finished, where you can then play the song. Once the song ends, Spotify will continue playing it on shuffle. The miniplayer will also consist of ads from Spotify for users who have free access to the feature. Facebook will reportedly receive limited data from these ads, such as subscription type and metrics to evaluate the miniplayer's performance.  |
| iOS 14.5 is Preventing Apps from Tracking User Data Posted: 28 Apr 2021 04:16 PM PDT
 iOS 14.5 has brought an important update for Apple users, that is ensuring the privacy of users' app data by preventing apps from accessing the IDFA or tracking advertiser on iPhones, iPads, or Apple TV without users' express permission. A pop-up will appear when an app wants to access your IDFA data. The message says "Allow [app] to track your activity across other companies' apps and websites?" You will be given two options: "Ask App Not to Track," and "Allow", that you can choose from. There is also an option to avoid the pop-ups and block access to IDFA on all the apps at once. To do that, you need to visit privacy settings, tap on "Tracking", and then toggle off "Allow Apps to Request to Track." As a result, you won't be seeing tracking request pop-ups and no app will be able to access your IDFA data.   In case you want to turn the tracking option on for a certain app, but had the auto decline option turned on, you can turn it back off and then re-install the app.  |
| How excited are Snapchat users about the return of the NFL? #infographic Posted: 28 Apr 2021 09:03 AM PDT  NFL has announced its draft setting ceremony to be held later this week, the Snapchat users are seen to get extremely hyped about the upcoming season, as observed by the company. Covid-19 had disrupted various sports leagues around the world and left the fans saddened however, with the return of the 2021 NFL league, there is a huge wave of happiness among sports lovers. Snapchat shared insight regarding the excitement of its users over the NFL return and as you can see in the infographic below, the increase in conversations containing messages like "NFL", "Draft", "NFL Draft" increased by an incredible 200 percent. Most of the snapchatters are likely to post match predictions and reactions, regularly visit official accounts of the teams included, and connect with their family and friends in order to enjoy the league together while staying apart. Snapchat took the advantage of the hype and rolled out NFL-related AR filters which gained immense popularity in no time and have been used by more than 80 million users from the US and Canada. On the other hand, nearly 64 percent of Snapchatters are seen integrating NFL-related stickers and filters on their snaps and videos. Above all, around 93 percent of the Snapchat family is super excited and waiting desperately for the upcoming NFL season 2021.  Infographic by: Forbusiness.snapchat.com Share This Infographic On Your Site |
| Pinterest saw staggering growth in its users and revenue during the Q1 of 2021 Posted: 27 Apr 2021 10:54 PM PDT  The largest product discovery platform, Pinterest has revealed its revenue results for 2020 and Q1 of 2021. According to it, the company has finally hit 478 million monthly active users which is a 30 percent year-over-year increase as the platform was a family of 277 million monthly active users during the Q1 of 2020. However, the user base of Pinterest in the Us increased only 9 percent in the time frame of a year.  Despite being a non-social media platform, with an incredible user base of 478 million monthly users worldwide, Pinterest has beaten Twitter, Reddit, and LinkedIn in terms of usage whereas, only Facebook, Instagram, and TikTok are capable of beating Pinterest  As far as the average revenue per user is considered, it has also seen continuous growth with a booming increase in the international year-over-year figure by a huge 91 percent. Whereas, in the USA, it grew about a massive 50 percent and 34 percent globally.  Now for the overall revenue growth of Pinterest in a year, according to the company, Pinners that are more interested in shopping surfaces grew by almost 200 percent in a year whereas, the product search grew 20x times in the first quarter of 2021 as compared to the same time previous year.  |
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