Watch this if you haven't already:

What comes to your mind is an interesting kind of Rorschach test.  A few options (not necessarily endorsed by me) are:

1. Where did they get that background from?

2. Can I have some of what that monkey is drinking?

3. Wealth concentrations are going to make IRB regulations less relevant over time.

4. How many people want to play Pong against a wired monkey?  Will we employ or enslave monkeys to enable this?  What is in fact the relevant difference?

5. What else can that monkey (cognitively) do better than I can?

6. Which regulatory agency will have jurisdiction over the (presumably disabled) humans who want this as a medical treatment?  What about the non-disabled humans?  The Navy pilots?

7. Where does this all end?

8. Will this raise or lower the price of monkeys?

What else?